RTC CITICENTER, the 24-year-old transit center in downtown Reno, permanently closed at 12:15 a.m. on Sunday Oct.31. The next bus departed the new RTC 4TH STREET STATION at 1:04 a.m. Sunday. Passengers should note that all transit trips are now from the new station.
The agency also debuted eight new 60-foot RTC RAPID accordion-style vehicles on Virginia Street’s bus rapid transit corridor between Meadowood Mall and downtown. The coaches are sleek, comfortable diesel-electric hybrids. For information, call 348-RIDE.
Many acts of driving under the influence are committed by young men, ages 19-25. As part of the RTC’s grant with the Nevada Strategic Highway Safety Plan, a public service campaign targeting this demographic is being broadcast on Fox 11 TV in May and June and online on foxreno.com. The TV and online ads will be complimented with two vinyl wraps on RTC CONNECT and RTC SIERRA SPIRIT buses.
The campaign message -- Don’t Drink and Drive. Think Transit -- features blurred images evoking the distorted images a person under the influence might see when trying to drive inebriated.
The television spots will air through the end of June. The bus wraps will remain in place through the summer. The PSA is also posted on rtcwashoe.com on the Transit Rider News page.